Exploring 3D Renders in Illustration: My First Dive into New Trends

As a designer, I’m always looking to expand my skills and experiment with new techniques that can elevate my work. Recently, I came across a tutorial for creating a 3D rainbow and cloud effect in Adobe Illustrator. The design—with its vibrant colors and playful, inflated appearance—instantly caught my eye. It reminded me of a cross between a shiny balloon and smooth modeling clay, and I knew I had to try it.

Why 3D? Over the past few years, 3D effects have become a significant trend in the design world. From bold typography to lifelike illustrations, the use of 3D adds a sense of depth and dimension that draws the viewer in. It’s versatile, engaging, and can make even the simplest designs feel modern and fresh. This year, I’ve decided to embrace these trends more in my own work, blending them with my existing style to create something uniquely mine.

The Process: The tutorial walked me through using Illustrator’s 3D and Materials panel to create the rainbow and cloud. While the steps were detailed, they were surprisingly easy to follow. The key was experimenting with lighting, textures, and the beveling options to achieve that soft, inflated look.

As I worked, I found myself not only learning about the technical aspects of Illustrator’s 3D tools but also thinking about how I could apply these techniques to other projects. Could I create 3D typography with the same playful feel? What about using these effects in branding or packaging design? The possibilities are endless.

Lessons Learned: Trying something new always comes with a mix of excitement and challenges.

Here are a few takeaways from my first attempt at 3D rendering:

1. Patience Pays Off: It’s easy to get overwhelmed by the settings and options, but taking the time to experiment leads to the best results.
2. Lighting Is Everything: Just like in photography or traditional art, lighting can make or break your design. Playing with different angles and intensities brought the rainbow and cloud to life.
3. Stay Open-Minded: Tutorials are great starting points, but don’t be afraid to make them your own
   ​

Looking Ahead

This small project has sparked so many ideas for incorporating 3D elements into my future designs. Whether it’s editorial work, branding, or illustration, I see so much potential in using these techniques to add a playful, modern touch. Exploring new trends not only keeps your portfolio fresh but also helps you grow as a designer.
​
Have you tried experimenting with 3D effects in your work? I’d love to hear about your experiences and see your creations. Let’s keep learning and pushing the boundaries together!

Adrianne Walujo:  ​https://www.youtube.com/watch?v=-ZoDHEsd0Y4

Here is my 3D candy cane attempt from a manual approach to creating a 3D affect using multiple layers, highlights, and shading.

---

Graphic Design with Elena: www.youtube.com/watch?v=utQGe-ZjvKQ